A proven plan for successful websites
Creating a website is a substantial investment. In order to make your project a success we will follow the steps outlined below, with active lines of communication throughout the entire process to ensure that we're on the right track.
Custom projects start at $5000.
Is a custom website right for you?
1 We Talk
Before starting any work I need to learn more about you and your business or organization. What sets it apart from the competition? Who is your target audience and how can we best connect with these people? What challenges are you currently facing? What goals do you hope to accomplish with a new website? How will a new site affect your bottom line? How will we measure your success?
2 Content Strategy
I consult with you on what pages should be included in your website and how the information on each page should be structured. Together, we'll make sure that your unique message is communicated in the clearest and most effective way possible. If you need assistance in writing the content for your website, I can help with that too.
I create a series of wireframes based on competition research that serves as a digital blueprint outlining what goes where on your website. This ensures that your website is optimized to the unique needs and goals of your organization and the people that it serves. Your site will be structured in an easy-to-use and intuitive fashion that makes your targeted user actions obvious.
Using the approved wireframe as a guide, I create a custom design that incorporates your business's branding, colors, and any other imagery created or provided. Your website will be elegant and engaging to your visitors. It will stand out from the crowd, and you will come across as a sophisticated authority in your industry.
I develop your website as a custom WordPress theme. Unlike many of the off-the-shelf WordPress themes out there, this process ensures that your website is built with a solid code base that is flexible, future proof, secure, and most importantly - easy for you to manage and update. I promise! If you can edit a Word doc or check your email, you can handle WordPress. I will personally teach you. And yes, your site will be mobile-friendly!
6 Debugging & Optimization
I give your website a thorough compatibility test across all modern browsers to ensure that it's error-free. I also conduct a series of performance enhancements so that your website loads as quickly as possible for your visitors. Together, we'll conduct a final, page-by-page review of your website and make any changes necessary so that we're both fully satisfied before it goes live.
Our relationship doesn't end when I launch your website. I will personally train you in using WordPress and empower you with the knowledge necessary to take your web presence into your own hands. I also offer maintenance plans that take the stress out of keeping your website software update-to-date, and fixing your website in the event that it is ever hacked. I'm always here to help with updates, new features, or new goals you may have as your website grows and evolves.